A recent study suggests millennials are willing to pay more for products they know are sustainable. That said, consumers aren’t willing to sacrifice quality and safety for sustainability. Today, product manufacturers like you have to walk a fine line between package sustainability and quality. You need green packaging that provides a safe barrier from elements like moisture and cold air.

You also have to ensure that your packaging is shelf-stable and that it doesn’t feel flimsy or cheap. Historically, at least in the flexible packaging industry, words like “recyclable”, “biodegradable”, “compostable”, and “eco-friendly” have been synonymous with diminished quality. That’s simply no longer the case.

Eco-friendly packaging allows both you and your consumers to reduce landfill waste and decrease their environmental footprint. At PaperPoint, we’re constantly innovating to increase our offerings of green and sustainable products to meet the demands of a more conscious world—and that’s something we can all feel good about.